March 05, 2008
Revamped Site Will Make It Easier To Use For Businesses, Entrepreneurs
MONTPELIER, Vt. – The state has launched a newly overhauled website for economic development that officials say will make it easier for people who want to do business in Vermont.
The Department of Economic Development’s new Thinkvermont.com site has an updated look and improved navigation that makes it more user-friendly and consistent with state government’s main site, Economic Development Commissioner Mike Quinn said.
“The goal of this new website is to provide businesses with easier access to the information, resources, and tools that the Department of Economic Development offers,” Quinn said. “So far the feedback we have received has been very positive.”
ThinkVermont.com was launched in the late 1990s and quickly evolved into a site that won awards in economic development circles.
However, in the last several years the State of Vermont has been moving toward standardizing website designs, according to Vermont’s Chief Marketing Officer, Christine Werneke.
“The State of Vermont has been striving to establish a consistent look, feel and message across government to the greatest degree possible,” she said. “This new site now complies with these standards, making it easier to move from one state website to another.”
As the Department of Economic Development (DED) was revamping the appearance of the site it made sense to update the content and organization as well, Werneke said.
Quinn said the re-design was accomplished using services from one of the state marketing vendors, Stowe-based HMC2, and through the support of the internal information technology department at the Agency of Commerce and Community Development, which houses DED.
“Early on, we reached out to partners and businesses to seek their input on how we might improve our web presence and what things they thought ought to – and ought not – be on the Department website,” Quinn said.
The result is a site that presents businesses and entrepreneurs with information about services and incentives available directly through the state or its partners like regional development corporations and other non-profits, as well a special section dedicated to recruitment efforts to bring new businesses to the state.
“Governor Jim Douglas has made economic development and job creation one of his highest priorities, and we intend to keep innovating in this important area of our efforts to do just that,” Quinn said.
To learn more, visit: www.thinkvermont.com
Source: Agency of Commerce and Community Development
Last Updated at: March 05, 2008 11:39:05